![]() ![]() It’s just about making the customer feel comfortable in their skin, and realizing that ‘flaws’ aren’t ugly. ![]() ![]() Unretouched photos don’t have to look cheap or non-aspirational and I don’t believe they will deter people from buying a product if it’s shot well. “Throughout my life, I’ve equated beauty as being unobtainable. “It’s definitely time to steer away from the same millennial pink brands we keep seeing over Instagram and heavily retouched photos,” Howard told Stylecaster. That’s why she insisted on using models in her campaign of all sizes, body types, skin tones and abilities. No worries Squish Beauty has the cutest pimple patches with healing skincare ingredients so you can even show off the glitz of your gems without any makeup on. What’s so refreshing about Howard is how she lifts up other people and champions for them just as much, if not more than herself. An inclusive beauty brand with acne stickers and under-eye patches fits right in. Whether she’s speaking about her eating disorder struggles or quest to be “enough” is a world where women-not just models-are often told they’re not enough, her stories are relatable to the thousands who follow her confidence journey on Instagram. 14 AT URBAN OUTFITTERS Dont let these adorable flower patches deceive you. ![]() The outspoken model and author is doing the work to help change the industry for the better. Blume recently launched an ad campaign called Celebrate Skin to sell skin care, including the brands Meltdown Oil for acne prone skin and. So when I heard Howard was launching Squish Beauty, I wasn’t totally surprised. The way she spoke about diversity and inclusion in the fashion and beauty space inspired me, and I know others around us, as well. New & Trending Back in Stock Exclusives Sets & Kits Value Sets Trending Beauty on a Budget Hybrid Beauty. I’ve been maintaining that and I always said if I ever had my own brand I would always be as diverse as possible, which is what I’ve tried to do on the budget I have.I first met Charli Howard when we were both on a body-positive panel with Aerie (she’s a spokesperson for the brand). By BEAUTY BAY Tools & Accessories Wellness. “I started the All Women Project in 2016, and we were one of the first people to put those images out that were unretouched. “We live in a time where you have to be diverse in your branding otherwise consumers won’t buy from you,” Howard said. The launch campaign features a diverse casting of 19 models - including Taija Kerr, Sophia Hadjipanteli, Munroe Bergdorf, Jillian Mercado and Seynabou - who pose in unretouched images. Squish Beauty is a cheeky skincare brand that aims to help everyone accept their skin and have more fun with their routine. Squish’s packaging and design draws inspiration from Nineties and early Aughts teen magazines, as well as Seventies Playboys. The brand is founded by body positive activist Charli Howard and offers a range of skincare. Her followers are aged 18 to 34, and 82 percent are women. Monty PR has announced its representation of Squish Beauty. Brands like these are creating new products and new marketing strategies and in doing so are giving acne care a whole new look. Howard counts 179,000 Instagram followers, who are based primarily in the U.K., where she is from, and the U.S., where she is currently based. is the refreshing hydrogel mask you never knew you needed, designed to visibly de-puff, hydrate and cool the face, in a unique cherry shape that reaches the undereye AND cheek area. Niche brands like Squish Beauty, Blume, and Starface are changing the way acne is seen and treated. ![]()
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